Digital privacy
Why Free Apps Are Never Free
If you are not paying, your attention and data are the product being auctioned.
Servers, engineers, and lawyers cost money. 'Free' apps fund themselves via ads, data sales, in-app purchases, or venture capital betting on future monopoly.
The cost is uneven: you pay with micro-attention, profile detail, and sometimes mental health. Children are high-value targets because habits stick early.
Read privacy nutrition labels before install: what data is linked to you, what is used to track you across apps. iOS and Google summaries help but do not replace skepticism.
Prefer pay-once or subscription tools with clear privacy policies for sensitive domains—notes, photos, mail.
Deleting an app does not always delete server-side data. Use account deletion flows where regulated.
Workplace 'free' tools may sell metadata to improve enterprise products—read employer policies.
Attention-economy articles explain what happens after the data is collected.
